What we do...
Because Ray Arthur Radio Consulting is a small operation with many contacts, we have the flexibility to offer a wide range of services, suitable for both large and small broadcasters.
Whether your station is losing listeners, you have a new station that needs a hand in starting up, or you've just acquired a new station and want to find the gap in the market for a re-launch, we can help.
The Three Elements...
Ray Arthur Radio Consulting believe there are three elements that help a radio station develop into a winner.
We work with various formats so you can develop the right format for the market. All markets are not the same and our experience helps us to create the correct programming design for the market.
Qualitative or Quantitative, Market Research, Music Tests and Focus Groups. Without research how do you know where where the gap is, what the audience wants and in what quantity.
This is the cornerstone of launching and maintaining a successful radio station.
